ICC RUSSIE PDF BD - page 132

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RUSSIA - FRANCE
F
M Logistic is an expert in consu-
mer products, retailing, perfume
&beauty and industry and health
and operates in fourteen countries,
including Russia. Why is this market
particularly interesting for your Group?
Our Russian subsidiary is the largest
in the Group after France. This is why
it is important for us to strengthen
our positions and advance by wide-
ning the gap with our competitors.
We are investing and creating models
and solutions that help to develop
our company. We are innovating to
increase our competitiveness with
a competent, professional and
engaged team.
FM Logistic is seeing significant
growth in Russia despite the decline
of the real estate market, the instabi-
lity of the rouble and frequent and
unexpected legislative changes.
Our revenues increased by 6 %,
sustained by 22% for our Co-packing
activity and 40 % for our Freight
forwarding activity.
We are constantly confronted with
new challenges. Shared experience,
dynamism, flexibility and collective
intelligence are the factors that
contribute to the development of FM
Logistic.
Despite the high level of competition
in the Russian market, FM Logistic is
the leader in its field. Above all,
customers in Russia appreciate the
price-quality ratio that the company
offers as well as our unified quality
standards, which are recognized all
over the world. Our 2017 revenues in
Russia were 16.5 billion roubles.
The company is actively developing
cooperation with its current custo-
me r s , s u c h a s Ro y a l Can i n ,
Beiersdorf, L’Etoile, Barilla, Haribo,
Kimberly-Clark, Leroy Merlin, Total,
Etam and many others.
FM Logistic has been operating in
Russia since the 1990s and has
constantly increased its presence in
the country since then. Recently, you
announced that you want to invest
2.5 billion roubles to build a logistics
complex in the area of the Platov
airport, in the Rostov region. Can you
tell us about your intentions and the
expected benefits of this investment?
Firstly, we follow our customers:
if they need to develop their activities
in a given region, we carry out a
thorough analysis, we draft a strate-
gy and we offer customized solutions
to each partner.
Today,wehave twenty-sevenwarehouses
and more than eight thousand staff
members all over Russia.
We attentively studied the potential of
the Rostov region. Agriculture is
developing strongly there, as are
retail sales.
Apart from its remarkable economic
potential, the region also has a
strategic geographical situation,
which is seen in the demand for high-
quality logistics. In conclusion, we
decided to set up business there.
The company is showing growing
interest in environmental problems,
as is seen in the launch of CityLogin
in Russia. What are the advantages of
such a programme? Do you intend
to extend it in the more or less long
term?
Due to its DNA, our company has
decided to invest in the protection of
the environment. This is in line with a
global process that is implemented in
many European countries for produc-
tion, recycling, eco-logistics and
other projects.
For most European companies,
both manufacturers and retailers,
reducing the harmful impact on the
environment is a key issue.
As a partner, we are ready to support
customers in this process. Thanks to
our joint efforts, we can create and
jointly build a safe and efficient logis-
tic system while protecting future
generations. We were the first to
have LEED-certified warehouses in
Russia and we are already working
on new projects.
CityLogin is part of FM Logistic’s
complex supply chain management
project. Distributors located near city
centres and small mobile trailers
guarantee rapid and environmentally-
friendly deliveries to retailers.
FM Logistic, leader on its market, has been operating in Russia since 1994. This
French family company with more than 8,000 employees operating from Saint
Petersburg to Vladivostok continues its development by offering innovative solutions
and creating new concepts for its clients.
Christophe MENIVARD,
General Director of FM Logistic for Central and Eastern Europe
©DR
‘Our Russian subsidiary is the
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